Dress-code-free Vogue Ball
Havaianas is not just a brand of flip-flops designed for free feet. It’s a fashion brand “Designed for a free life”, Havaianas’ new positioning.
That’s why we decided to take a stand against something that’s opposite to fashion freedom and the very use of Havaianas: the dress code.
And we did it big, crashing Vogue Ball, Brazil’s most famous gala.
Dress-code-free Vogue Ball
Havaianas is not just a brand of flip-flops designed for free feet. It’s a fashion brand “Designed for a free life”, Havaianas’ new positioning.
That’s why we decided to take a stand against something that’s opposite to fashion freedom and the very use of Havaianas: the dress code.
And we did it big, crashing Vogue Ball, Brazil’s most famous gala.
That’s why we decided to take a stand against something that’s opposite to fashion freedom and the very use of Havaianas: the dress code.
And we did it big, crashing Vogue Ball, Brazil’s most famous gala.
![](https://freight.cargo.site/t/original/i/64316112a8e05afc5b216215dd8f687e20d1c216fe170bafd9a5aff1f495cd0d/Havaianas_BOARD_PedroScooby_DesignedForAFreeLife_7063x5008px_05_A.jpg.jpg)